Microbrewery beers are booming in recent years. They arouse the curiosity of some “explorers”, like wine lovers. Jonathan Grant innovates by creating a touristic spot at the foot of Mount Orford dedicated to beer, from raw materials to tasting.
Behind the barn converted into a friendly tasting bar-restaurant space, the land extends over 20 acres. “Here, we grow plants, like yellow kiwis and strawberry trees, to flavor our beers,” says Jonathan Grant.
The large farm also grows 1 million sunflowers, 10,000 pumpkins, malting barley, wheat and, in the background, stand 450 hop plants of 22 different varieties. “We also grow vegetables for the restaurant,” says the one who defines himself as a laughing gentleman-farmer.
“My starting training is professional diver, but the taste of making beer, I have since my 16 years. Now, I learn every day to become a farmer. I am well surrounded and I learn from my mistakes. ”
Picnic area, playground, country menu: everything is planned to enjoy the panorama by tasting beers with unusual flavors, like the Sweep, a red IPA with tropical fruit aromas, strawberry Milkshake with a creamy texture or even the new series of maple, pumpkin and rhubarb beers. “We offer guided sleigh tours, followed by a tasting of two beers and two dishes, such as onion confit beer or beer chocolate,” says the brewer.
THE MAN WHO PLANTED BEERS
The passion of this Sherbrookois has developed in Western Canada. “It’s there that I saw the movement of IPA beers develop. I thought they did not taste like home, they were more aromatic. I quickly got into the habit of drinking only microbrewery beers, “he says.
His idea of starting his own business came from reading books about making beer and hops: “I went to see some plants and that’s where the click came. I wanted to grow hops. ”
It is in the region where he comes from that Jonathan Grant chose to make his project a reality. Anxious to promote local production and contribute to the preservation of the planet, he opts for packaging in cans, continuously recyclable.
“The environment is important to us and we want to associate each of our beers with a cause. ”
It is in this sense that a partnership was created between the Farm and Mont-Orford Park, for which two beers were produced: the Bear Peak, echoing one of the highlights of the Massif, and The Owl, emblem of the park.
“We want to encourage local producers and the project has charmed me, especially since the label of the container represents the map of the park and part of the sale of beer will be invested in the park conservation fund. Quebec for Mont-Orford National Park, “says park director Brigitte Marchand.